Fashionable, liveable, and not just for the gym, RSPR athleisure is a game-changer

Doha, Qatar (August, 2021) – Qatar-based sustainable brand, RSPR (pronounced res·pir –
Latin for breathe), launches its new athleisure collection, becoming the first homegrown
business with clothes made from recycled plastic bottles, and pioneering antimicrobial
properties.

Championing thoughtful design, eco materials, and customer comfort in the perfect coming
together of safety and style, this collection takes inspiration from founder and designer, Rina
Saleh’s penchant for pursuing earth-friendly ideas. Sustainability is a key driver in
influencing the fashion that she wants to create and RSPR’s athleisure wear is the perfect
combination of relaxed flair with intricate fabric chemistry.

Carrying the same ethical and eco-conscious elements that Rina used in RSPR’s debut line of
dynamic face masks – which was born out of the global pandemic – the brand’s athleisure
wear is a beacon of hope for the future, bringing a new offering, independent of Covid, and
ready to shake up the activewear market.

The new collection reflects Rina’s long and storied interest in fitness alongside her goal to
create chic clothing which isn’t made through processes that hurt the environment: “I wanted
to do athleisure wear as those are the clothes we all wear and actually live in,” Rina says. “But
it needed to be sustainable – that was important. I knew the technology was there, and there
was no other way I was going to create this collection, but to be as ethical as could be.”

The dedication in formulating this collection was showcased through the six months it took
to choose the right fabric mix. “The real challenge wasn’t getting fabric made out of plastic
bottles,” Rina recalls. “It was the chemistry lesson – how do you add the antimicrobial element
to it? Getting the right combination of recycled plastic, and softeners in the fabric, then adding
the right antimicrobial treatment; it had to look right, feel right, and be good for the
environment,” Rina adds.

Staying true to the mission of protecting the environment, the collection is made from
recycled plastic bottles and antimicrobial fabric. The result is sweat-eliminating garments
that provide protection in killing odours and bacteria, whilst ensuring 100 percent comfort.
In addition, all purchases come in biodegradable packaging, eliminating even more plastic
waste.

The advantages of antimicrobial properties are abundant, allowing the fabric to keep you
safer in the gym, or when you’re travelling, and even on your daily social errands, by killing
the bacteria it comes into contact with. The fabric also lasts longer with fewer washes needed,
contributing to a cut down in waste, and general wear and tear.

With 10 sleek styles and over 40 pieces within the collection, RSPR is designed for both
genders in a range of colours, and inclusive sizes. Hoodies, leggings, sweats, t-shirts, shorts,
and socks, all make up the collection. Naturally, the clothes are produced in South Korea, a
global leader in the use of antimicrobial fabric – for its pro-eco certification – as well as high-standards of assembly care.

The beauty of each garment is the abstract print that can be found on them, which illustrates
a number stating how many plastic bottles were used in the making of that piece. It’s
attention-to-detail like this – plus robust CSR activities, and exciting collaborations – that
showcase just how much positive change RSPR brings to the fashion landscape.

With an abundance of creative ideas, a vision for positive impact, and sustainability at the
forefront of the designs, RSPR is headlined to be a revolutionary brand within Qatar.

RSPR garments are made for everyone. Whether you want to work out or meet your friends
for lunch, there’s an ensemble ready and waiting for you to don. Switching from fast-fashion
to RSPR clothing is certainly not a sacrifice, it is a smart investment in the future of the planet,
the numerous health benefits, and the long-lasting durability of what’s in your closet.

RSPR Collection is stocked at Harvey Nichols, Qatar, and will be available September 5th-18th at
Beebolt Booth located on the ground floor of The Gate Mall. In addition, international shipping
will soon be available via the brands website at www.RSPR.qa.

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About the Designer and the Brand:
Breathe. With eminently comfortable clothing that evaporates sweat and eliminates odor.
Long-lasting fabrics made of recycled plastic bottles, requiring fewer washes. Sent to you in
biodegradable packaging reducing our impact on Mother Earth. RSPR is a modern athleisure
brand proving that fashion and ethics can always be mentioned in the same breath.

Founder and creator Rina Saleh is a mother and an all-round powerhouse, starting RSPR with
the intention to provide a safer and more comfortable face mask solution for her loved ones
during the COVID-19 pandemic. Her passion has now evolved into an innovative athleisure
brand with sustainability at the very heart of its design prowess.

The Lebanese-American creative was living life on her own terms, working freelance and
spending time with her family – a world away from the boutique fashion PR business she
ran in bustling New York.

RSPR has been a creative way for Rina to follow through on her personal and business values
to do good and give back. She believes that every product must in some way have a positive
impact on the planet. The brand has already worked with UNICEF and supported children’s
education and the empowerment and safety of girls through several projects.

RSPR recently donated 100 percent of profits from their Qatar National Day, and their
Ramadan face mask collections to The Dynamic Futures Project in Lebanon, and Sage
Innovation Centre’s Everything but a Girl campaign in Yemen. They will continue to support
both local and global initiatives through this new apparel line.

For more information:
Instagram: @rspr.qa
Website: www.RSPR.qa

For press inquiries:
Harriet Gyamfuah
Creatives Amplified
T: +974 5021 5605
harriet@creativesamplified.com