Airline committed to raise awareness of breast cancer through its annual initiative.

Qatar Airways passengers travelling on long-haul flights in First Class and Business Class are being presented with BRIC’s limited edition pink themed amenity kits during the month of October, marking the airline’s annual support for Breast Cancer Awareness Month.

The exclusive amenity kits are made from vegan leather and are offered in two different colour options – a white kit with the iconic breast cancer pink ribbon prints for female passengers and a charcoal grey kit with pink accents for male passengers. Both kits feature a unique zipper pull in the shape of the breast cancer ribbon. Each kit is further personalised with a message imprinted on a band, reading: ‘Support the fight & think pink’.

Limited edition pink-themed amenity kits (Source: QatarAirways.com)

Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “Qatar Airways is devoted to raising awareness on the importance of breast cancer, and will continue to highlight the significance of Breast Cancer Awareness Month by offering very special BRIC’s luxury amenity kits to passengers in First Class and Business Class. Our annual campaign aims to increase the number of supporters who are dedicated to tackling breast cancer and creating positive change worldwide.”

Business Class bags contain socks, eyeshades, ear plugs and an organic range of products from Italy’s Castello Monte Vibiano Vecchio, the innovative and nutrition-centric olive oil company. The skin care range includes lip balm, hydrating facial mist, and anti-ageing moisturiser. First Class kits are equipped with the same products but include an additional Night Recovery Cream as well as BRIC’s signature eyeglass pouch. The Business Class and First Class bags for women are distinct with their all pink-coloured socks, eyeshades and ear plugs, while the men’s kits feature the same in grey tone.

Economy Class passengers travelling on overnight long-haul and all ultra long-haul flights are also offered limited edition breast cancer awareness amenity kits. The bags feature pink ribbons and include eyeshades, socks, ear plugs, lip balm, toothbrush and toothpaste.

Earlier this year, the airline launched its new line of luxurious BRIC’s amenity kits for passengers in its First Class and Business Class cabins. The luxury kits come in a variety of colours for male and female passengers.

A multiple award-winning airline, Qatar Airways was named ‘World’s Best Airline’ by the 2019 World Airline Awards, managed by international air transport rating organisation Skytrax. It was also named ‘Best Airline in the Middle East’, ‘World’s Best Business Class’ and ‘Best Business Class Seat’, in recognition of its ground-breaking Business Class experience, Qsuite. Qatar Airways is the only airline to have been awarded the coveted “Skytrax Airline of the Year” title, which is recognised as the pinnacle of excellence in the airline industry, five times.

Qatar Airways currently operates a modern fleet of more than 250 aircraft via its hub, Hamad International Airport (HIA) to more than 160 destinations worldwide. The airline has recently launched an array of exciting new destinations, including Rabat, Morocco; Izmir, Turkey; Malta; Davao, Philippines; Lisbon, Portugal; and Mogadishu, Somalia. The airline will add Langkawi, Malaysia to its extensive route network in October 2019, followed by Gaborone, Botswana in December 2019, with Luanda, Angola; and Osaka, Japan, following in 2020.


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